There is no time of the day to zap on TV and not get a presenter, to invite you to buy at an "preferential price", as he emphasizes, an aloe product and to mature for its "magical" properties. Is this a well-established marketing campaign or is it really right?
We do not know about the specific products, however the aloe is really miraculous!
For the history…
The word "aloe" comes from the Hebrew word "alloeh" and means bitter and glowing substance while the word "vera" has its root in Latin and means "true". Aloe originates from North Africa, the Canary Islands and Cape Verde, and the first historical reference is to pottery from the time of the Sumerian king Akkad. The use of aloe started from 2200 BC. with its benefits being known in various parts of the world, such as Persia, Egypt, ancient Greece, Rome, India and Africa, but organized studies of its healing properties began in the USA in the 1930s.
… And agriculture…
It may look like a cactus, but the truth is that it belongs to the lily family. It is a herbaceous plant, with thick, succulent leaves and from its center come beautiful orange-usually-flowers. Its durability and high water content (96%) make it ideal even for the laziest bachelor and student. There may be more than 300 types of aloe, but only two of them are used for therapeutic purposes, Aloe Vera and Aloe Ferox Miller.
How can I use it?
The most common use of its gel is external, as an application to soothe skin irritations or hydrate the body and hair. Imagine that even Cleopatra owed her beautiful skin to an aloe based lotion made by a Nubian slave! It is also an effective treatment for acne and slows down aging, fights itching, skin allergies, insect bites, eczema and fungal infections, and can even reduce psoriasis.
However, what many people do not know, is that aloe has an internal use! Aloe vera juice is marketed as well as dietary supplements with this valuable ingredient, capsules, tablet extract, oil and powder, which are said to reduce the risk of cardiovascular disease, reduce muscle and skeletal pain, colic, asthma attacks, digestive disorders such as constipation and indigestion, while boosting the immune system. How does manage all this? Thanks to the valuable ingredients it contains! It is a source of vitamins, mainly B, C, E and beta-Carotene, minerals and trace elements such as magnesium, manganese, zinc, calcium, iron and selenium, but also amino acids, to name a few.
Who is recommended to consume it?
It is ideal for those who want to take care of their health or have skin problems. However, pregnant women, breastfeeding women, diabetics, those who have problems such as abdominal pain, allergies to garlic and onions or taking diuretics and anticoagulants, it is advisable to consult their doctor before use for any side effects.
Where can I find aloe products?
In stores with organic products and in the pharmacy. We would suggest that you do not purchase these products from the television unless you are sure that they have the seal of approval of the International Aloe Scientific Council (I.A.S.C.). Ideally, choose products where aloe is first on the list of ingredients and the whole leaf has been used and not just the inside. Also check if the aloe has been treated cold or hot, as the second destroys some of the saccharides. Finally, be careful not to overuse it, as this can have side effects or cause some interaction with other herbs and medicines.
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